This policy explains how Plumbline Labs ("Plumbline," "we," "us") collects, uses, shares, and protects information when you visit our website or use our services. A core principle of our product is honest measurement, and we apply the same standard to how we handle data.
We collect information in three ways:
We use the information we collect to:
We do not use the personal data in your connected advertising accounts to build advertising profiles of individuals, and we do not sell personal information.
Plumbline accesses advertising data only through official platform APIs and only with your authorization. Our access and use of data from Google, Meta, TikTok, and other connected platforms is subject to each platform's terms and policies, and we handle that data in accordance with those requirements.
You can revoke Plumbline's access to any connected advertising account at any time through that platform's settings or by contacting us. Revoking access stops further data collection from that account.
We share information only in limited circumstances:
We do not sell your personal information or your advertising data.
We retain information for as long as needed to provide our services and for legitimate business or legal purposes. When data is no longer needed, we delete it or de-identify it. You may request deletion of your information as described below.
We use administrative, technical, and organizational safeguards designed to protect information, including restricted access controls and secure storage of credentials and access tokens. No method of transmission or storage is completely secure, but we work to protect your information and review our practices regularly.
Depending on your location, you may have the right to access, correct, delete, or restrict the use of your personal information, or to object to certain processing. To exercise any of these rights, contact us at the address below. You may also disconnect any linked advertising account at any time.
Our website may use cookies and similar technologies to operate the site and understand how it is used. You can control cookies through your browser settings. We do not use this information to track you across unrelated third-party websites.
Our services are intended for businesses and are not directed to children under 16. We do not knowingly collect personal information from children.
We may update this policy from time to time. When we make material changes, we will update the effective date above and, where appropriate, provide additional notice.
For questions about this policy or to exercise your rights, contact: